Dealer e-Process Win Most Leads Per Inventory Page Views

Dataium, the largest aggregator of internet shopper behaviors for auto dealer websites, announced on October 5th, 2011 during Digital Dealer '11 that Dealer e-Process was chosen to receive the 2011 Award for Most Leads Per Inventory Page Views.

With each click, search, and submission, consumers leave behind valuable and insightful data and statistics about their habits, interests, and future behaviors. Like footprints in the sand, these behavioral events leave behind digital footprints—data. These footprints, when collected, aggregated, and analyzed, provide important information regarding online purchasing behavior and activity, consumer trends, interests, and intent, and the effectiveness of promotions and web design.

Dealer e-Process Wins Most Leads Per Vehicle Details Page Views (VDP’s)

Dataium, the largest aggregator of internet shopper behaviors for auto dealer website, announced on October 5th, 2011 during Digital Dealer 11 that Dealer e Process was chosen to receive the 2011 Award for Most Leads Per Vehicle Details Page Views.

A VDP occurs when the shopper selects one of your vehicles to explore further. Dealer e-Process websites outperformed all other websites providers when it comes to conversion to a lead.

According to Dave Page, owner of Dealer e-Process, “This award represents a metric that is the key to success for auto dealers today. The inventory for an auto dealer is the bloodline to their success. Dealers must ask themselves, 'Why is my website not generating opportunity/leads for me when customers are on the website? Is it the website design or the fact it looks like everyone else’s in my market? Lack of engagement? Typical lead forms that don’t convert?'"